Falls are one of the most serious threats to older adults in the UK, often leading to life-changing injuries, loss of independence, and long-term care needs. Beyond the physical harm; falls trigger emotional distress, fear, and isolation, while placing immense pressure on hospitals and social care services. Preventing falls isn’t just about safety — it’s about protecting dignity, reducing strain on healthcare, and improving quality of life.
From hip fractures alone, costing hospitals £1.1 billion annually 1
Annually in England are related to falls among people aged over 65 2
Falls account for over 4 million hospital bed days each year 3
In the UK £4.4 Billion is spent each year across the NHS & Local Authorities.4
A hip fracture is the most common serious injury affecting older adults. Over 71,885 hip fractures were recorded in 2024, up from 67,673 in 2019 5
- https://www.gov.uk/government/publications/falls-applying-all-our-health/falls-applying-all-our-health
- https://www.nice.org.uk/news/articles/new-guideline-will-help-cut-falls-and-related-hospital-admissions-for-older-and-at-risk-people
- https://www.england.nhs.uk/south/wp-content/uploads/sites/6/2017/03/fall-prevention.pdf
- https://clinics.hsu.ac.uk/balance-guide-aims-to-reduce-risk-of-falls-and-alleviate-nhs-strain/
- https://www.hqip.org.uk/wp-content/uploads/2025/09/Ref-577-NHFD-2025-annual-report-final.pdf
https://www.nhfd.co.uk/FFFAP/Reports.nsf/0/990D06D7EC2B101180258CFD0043CE18/$file/NHFD%20Annual_Report_Lay_Digest_2025.pdf
Possum supports fall prevention and detection with wearable fall detectors and smart occupancy sensors; all linked to alert carers instantly for rapid assistance and improved safety.


Novo IP/4G Carephone
Possum Novo is a digital carephone system designed to provide safety, independence, and peace of mind for people who may need emergency assistance at home. It connects to broadband or mobile networks and integrates with a wide range of telecare peripherals such as fall detectors, smoke alarms, and bed sensors.





